Why I Started blüsh: A Founder’s Journey from Pain to Purpose

This week, I’m opening up about the journey that led me to create Blüsh. After childbirth, I found myself navigating hormone shifts, weight gain, and exhaustion—met only with temporary fixes. What followed was a deep dive into ancestral wisdom—not just from my Nigerian roots, but from traditions across the globe. Through this hybrid exploration of plant medicine and culture, I began forming a new kind of wisdom—one that ultimately birthed Blüsh. This brand is my healing made visible, and my love letter to every woman reclaiming her rhythm